Senior Digital Marketing Officer (China) - E-Commerce
Dynamic & westernize working culture
About Our Client
Our client is an established e-commerce platform, they are looking for an energetic, innovative and passionate China Digital Marketing & E-Commerce talent to help with their business expansion!
- Manage and optimize all SEM, remarketing, programmatic buy, including keywords search and performance display.
- Strategize SEM campaigns for market expansion and localization. Perform ongoing paid keyword discovery, expansion and optimization.
- Execute experiments, collect and analyze data, identify trends and insights in order to achieve maximum ROI in paid search campaigns.
- Track, report, and analyze website analytics and PPC initiatives and campaigns.
- Manage channel budget to ensure achieving our goals and submit cost and campaign performance report on a weekly basis
- Work closely with our partners, like Baidu, Tencent and agency to explore new opportunity for different markets and review the budget efficiency
- Support SEO initiatives and implementation, review organic keywords trends and provide insights for business expansion
- Identify digital new trends and initiative, review the potential and feasibility of implementation
- Partner with editor and designer to review and produce and optimize effective creative for our promotions
The Successful Applicant
- Specialized in SEM and SEO with minimum 2 - 3 years relevant experience
- Proficient on keyword bidding strategies and digital marketing practices, with eCommerce marketing or multi-market experience
- Performance driven mind-set and familiarize with Baidu, Google Analytics, Search Console
- Bachelor's degree in communications, marketing or related field
- Interested in beauty, fashion and what's trending
- Passionate, creative, independent with strong analytical skills
- Excellent written and verbal communication skills in English and Mandarin
- Highly detail-oriented with good multi-tasking and organizational skills
- A good team player
- Competitive remuneration package will be offered to the right candidate
What's on Offer
- Guarantee Double Pay
- Discretionary Bonus
- Medical coverage & life insurance