5 key preparations for your digital job interview

Digital professionals are in high demand right now, but competition is also high to land coveted roles at the top companies. During your search for a digital job, there are a few things you can focus on to ensure that you rise above the rest throughout the hiring process. Ensure your CV is in top shape, make the right connections and finally, prepare well for the interview.

Here are five key interview preparations that you should focus on before your digital job interview:

1. Prepare responses for the potential questions aimed at your background.

No matter how smart or calm you are, it is still possible for you to stumble on unexpected questions during the interview, or wish you had prepared a better answer. For example, if you know your weakness on your CV is your jumpy experience, then prepare your reasons for leaving with solid justification that fully explains your motives. It’s not a difficult thing to prepare for potential questions and that preparation will pay off during the interview itself.

2. Show your sincerity through extensive and in-depth research of the company.

As a digital talent, it’s important that you utilise the available resources online to better prepare for the interview. Firstly go to the company website and have a look around at sections that tell about the company, or a career section that outlines what it’s like to work there. Secondly, find their social media pages on LinkedIn, Facebook, Wechat, Instagram, and others and focus on company responses, user reviews and posts that they’ve put up.  Thirdly, pay a visit to Glassdoor – insights there from previous and current employees are valuable, and will add even more value to your research.

3. Complete and perfect your social media portfolio.

Don’t forget that when you are researching the company, they are also doing their research on you. Ensure that your social media accounts present you in the best light, and update your privacy settings for the more personal posts. Here are some insights into how Facebook can affect the hiring process – and much of that advice can apply to any social media accounts you may have.

4. A persuasive and impressive portfolio is worth a thousand words.

In the digital world, everything can be quantified – interviewers are always looking for numbers and statistics during interviews that you can put behind your experience. The best way to showcase your past experience is to prepare a brief portfolio, stating different campaigns that you participated in and the results, engagement rate and other metrics the campaign was measured on.

5. Other traditional interview rules still apply.

This means don’t be late, dress in business attire, be polite and leave a good first impression. Oh and be aware of your bad habits and avoid these – think swinging chairs, playing with the name card, etc. Show off your maturity and professionalism throughout the interview, even if it’s a casual environment. This will give you an advantage over the competition.

Follow these few simple steps to help you prepare for the interview and land your next dream job along your digital career.